S, Vinay and Devi B Devru, Susheela (2025) A Study on Employee Engagement Initiatives at Athom Trendz Private Limited, Bengaluru. International Journal of Innovative Science and Research Technology, 10 (8): 25aug1488. pp. 2567-2570. ISSN 2456-2165
This study examines the connection between employee engagement efforts and overall job satisfaction at Athomz Trendz Private Limited. It highlights how important engagement practices are in improving employee morale, motivation, and productivity. Researchers conducted a structured survey among employees to gauge their views on engagement programs. They used statistical analysis to test the link between engagement efforts and job satisfaction levels. The results show a positive and significant relationship, supporting the alternative hypothesis. The findings indicate that well-planned engagement initiatives play a key role in job satisfaction and employee retention. The study also points out the importance of recognition, communication, and opportunities for career development. Recommendations include boosting engagement strategies to promote long-term growth for the organization. This research offers practical insights for HR managers looking to build a motivated workforce. Overall, the study helps clarify the strategic importance of engagement in today’s organizations.
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